As an experienced wedding planner and business consultant, I now use my expertise and in-depth industry knowledge to help both new and established wedding venues and wedding suppliers to successfully grow and build their business.
Whether you're an established venue or supplier looking to rebrand, up-level or bring in more bookings, or you're a new venue or supplier looking to enter the market and are unsure where to begin, I take the time to really get under the skin of your business before working closely with you to build out effective and easy-to-implement strategies for growth. Applying the same care, attention to detail and unwavering support as to my wedding planning clients, I provide bespoke recommendations and advice through detailed reports and one-to-one consultations. For those looking to hone their brand image and not just increase the volume of enquiries and bookings but also the quality, I can provide you with the planning, design and execution of an on-brand styled editorial shoot - creating authentic and individual brand identities to help you stand out from the crowd.
Prior to entering the wedding industry, I kick-started my career working in some of London's top ad agencies, spending ten years creating digital marketing strategies for some of the world's biggest brands. I then took the plunge to launch my own business - using the same principles I'd learned to grow my clients' brands when working in the advertising industry, I quickly grew Mirabella Weddings into a highly successful wedding planning business and have since worked in some of the UK's most prestigious venues, as well as planning weddings around the world.
I am passionate about helping fellow small businesses to grow and flourish, creating a thriving business that stands out from the crowd.
Whether you're a new wedding venue or aspiring wedding supplier looking to enter the world of weddings, or an existing business wanting to drive more bookings and increase performance and profitability, my wedding consultancy services are tailored to help address your specific business challenges.
I have worked with a number of both UK and destination wedding venues, wedding suppliers and even tourist boards to equip and empower them with the knowledge and confidence to not only create a wedding business that sells to today's couples, but a business model that works for them.
Utilising my in-depth knowledge of the wedding industry and experience providing coaching and consultancy for small businesses, as a wedding consultant I am well placed to help you get your business or venue ready for success; from focusing on operations and logistics through to the likes of PR, marketing or commercials.
I'm a big believer that it's all about the details. My bespoke reports not only identify the big, creative ideas, but also the small details that can help differentiate your wedding business and drive more bookings, whilst my planning and design for styled shoots will help you position your wedding business for success, creating valuable content to help you develop your own unique brand identity.
Having spent ten years in advertising working on some of the world's largest brands, I quickly established two of my own businesses and have since shared my tips for success with a number of wedding suppliers and venues looking to grow or up-level their business within the competitive wedding industry arena.
Whilst each coaching and strategy session is bespoke to your needs, my services may be for you if:
Whether you're looking to launch your property as a wedding venue or are an established venue looking to grow, my bespoke reports include:
- In-depth wedding industry knowledge - identifying competition and pin-pointing gaps in the market
- Refining your audience - understanding what today's couples are looking for & how you can address their needs
- Honing your pricing strategy to remain competitive yet profitable
- Logistics - recommendations on how to best use the space available to improve the flow of the day
- How to market your wedding business to attract clients & drive sales
- Analysis of existing website / marketing materials / social channels and recommendations for how to improve
- Goal-setting - providing focus to help reach your financial targets
- Understanding any structural or aesthetic work required to get your venue wedding-ready or to up-level your business
- Design concept and planning for a styled shoot to create great content, allowing you to build your portfolio, gain PR or reposition your business for a new market
- Ongoing accountability and support - ongoing friendly advice and guidance to ensure progress is maintained
Investment - please email for a bespoke quote
“Creating a wedding venue from scratch is hugely overwhelming, especially when the last wedding you planned was your own and you have little professional experience of the industry. Rachel helped us to refine our vision for our venue, helped us work out who our target bride and groom are and advised us on all the practical things modern couples expect from a fantastic wedding venue.
With Rachel’s support and guidance, we were able to put together an amazing package for our couples, and make sure it was at a price that is accessible for them, and most importantly, is financially viable for us as a business.
Without Rachel’s help we would still be floundering around, feeling nervous and unsure about what to do next. Instead we feel confident and assured that our offering is a good one, and we know we can always call on Rachel for more advice if we need it.”
Rebecca & Tim, Chateau de la Ruche
"Rachel was able to understand where my struggling areas were in my business and create clarity on this. She helped me identify what my action plan was and provided me with a great resource that helped me get more clear on my business direction.
Rachel was lovely to work with, she listened well, I was able to speak with her about business and personal topics and most of the time I forgot she was coaching me as it felt super natural"
"I had a coaching call with Rachel as I needed help to streamline and approach a new business idea.
Talking it through with Rachel was invaluable. She really helped me to consolidate ‘the plan’ and gave me some great advice on who I should be targeting and how I can do this with brand alignment.
The session was so helpful and really kicked me into action, I’ve made so much more progress in the weeks since our call!"
Heloise, Bespoke Party Bands